MHP products are grounded in extensive research to ensure our formulations are based on the latest science and have distinctive competitive advantages other market place offerings. For some of our products, we have partnered with universities to conduct clinical studies on the full formulations rather than only rely on single ingredient science. In addition, consumers rank “taste” as one of the strongest reasons they use a product. That’s why MHP utilizes flavor systems born out of advanced technology flavoring. All MHP formulas that have a taste component are texture and flavor-tested until we have the best combination that creates a pleasurable experience for fueling your body to per- form and providing a distinctive advantage versus competition.